Small businesses need help. Most key employees in small businesses complain that they lack time to focus on priorities in their daily schedules. Read the guest post below by Gavin Zuchlinski, founder of Acuity Scheduling, an online scheduling platform that has helped thousands of small business save time and improve efficiency by automating the scheduling process. […]
Businesses often can be managed by a strong leader who seems to be involved with every significant decision. In some cases, this type of one-man band is almost unavoidable (e.g. a company with less than five employees, four of whom are in support roles.) However, in organizations that have been fortunate to grow, add management […]
Photo courtesy of Geoffrey Moore If your business is like many others, it has progressed through a period of growth, followed by flattening out. The future is up to you. Will you begin the decline as many mature companies before, or will you start a new season of growth? There are two primary areas to […]
Knowing that you have, or will have, a winning product or service does not give you time to rest. You have to grease the skids by making your potential buyers aware that you have a product that solves an important problem they have. Founded upon your in-depth understanding of your buyers, you need to structure the appropriate marketing […]
This whitepaper is the fifth in a series entitled “Pillars of Success” by Bill Warner. “Let’s buy some great advertising and put up a Web site. That will really tell customers about us. That should do it, right?” Another set of famous last words. Does anybody know how much was spent on advertising by the ‘Dot.bom’s’ from 1998 […]
This whitepaper is the fourth in a series entitled “Pillars of Success” by Bill Warner. You don’t have to talk to an investor or company board member for more than five minutes before the word focus comes up. It is death to any business plan that wanders through a dozen possible initiatives for the business. You will […]
This whitepaper is the third in a series entitled “Pillars of Success” by Bill Warner. To have a winning business, you must have a winning product or service. Well, DUH!! That’s pretty profound. It’s a simple concept, but it’s quite hard to actually accomplish. To have a winner, your business has to have a product […]
This whitepaper is the second in a series entitled Pillars of Success by Bill Warner: Sun-tzu expresses it in many ways with respect to preparing for war, when he writes “know your enemy.” Preparing to compete in business is similar in a lot of ways. One of the similarities is the need to know your […]
This whitepaper is the first in a series entitled Pillars of Success by Bill Warner: Whether you are starting a new company, launching a new business initiative or spinning out a company, the first and most important thing you must do is know your business. I think there are two constituencies that you have to […]
Once you have gotten your company through the proof of concept stage and are now at the point that you have a product or service ready for market, you will need to finance this phase of your company’s growth. Many of the alternatives that were considered for the seed financing of your company can play […]
