Reboot Your Business

Photo courtesy of Geoffrey Moore If your business is like many others, it has progressed through a period of growth, followed by flattening out. The future is up to you. Will you begin the decline as many mature companies before, or will you start a new season of growth? There are two primary areas to […]

Read More

How Do I Get to Market?

Knowing that you have, or will have, a winning product or service does not give you time to rest. You have to grease the skids by making your potential buyers aware that you have a product that solves an important problem they have. Founded upon your in-depth understanding of your buyers, you need to structure the appropriate marketing […]

Read More

Focus

This whitepaper is the fourth in a series entitled “Pillars of Success” by Bill Warner. You don’t have to talk to an investor or company board member for more than five minutes before the word focus comes up. It is death to any business plan that wanders through a dozen possible initiatives for the business. You will […]

Read More

Do You Have a Winner?

This whitepaper is the third in a series entitled “Pillars of Success” by Bill Warner. To have a winning business, you must have a winning product or service. Well, DUH!! That’s pretty profound.  It’s a simple concept, but it’s quite hard to actually accomplish. To have a winner, your business has to have a product […]

Read More

When Less Polish is Better

We all know that no one is perfect, so why do we let the fear of imperfection affect relationships with our clients? Patrick Lencioni writes about the importance of open and honest communication in his book Getting Naked. We examine some of the points made in his book in this blog post.   Photo from Free Range Stock

Read More