This whitepaper is the fourth in a series entitled “Pillars of Success” by Bill Warner.
You don’t have to talk to an investor or company board member for more than five minutes before the word focus comes up. It is death to any business plan that wanders through a dozen possible initiatives for the business. You will be dismissed if you even hint at hiring people or purchasing equipment that is not relevant to your business. If you are not clear about how your product or service is marketed and sold, the prospects of getting the support you need is zero. The message is: “be unwaveringly focused.”How do you, as a small business founder, accomplish laser beam focus? Click here to read more!
